Rebecca,* an American living in Uetikon am See, was looking for someone for a year and a half before she found her partner, also an American living here, through an online dating service.She says that his very straightforward approach won her over.Some 35 percent of marriages were between a Swiss and a foreigner and 13.8 percent were between foreigners.
"Women often don't realise that men are not using the same criteria in their search for a partner.
Sure, they appreciate women who are smart and successful, however they say she needs to look, feel and act feminine.
* The names of interviewees have been changed at their request.
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"People tend to stick to the group they go out with for the evening and don't come over to you – ever! "You could be the last girl in the bar and it's unlikely that you would be approached.
That means, as a woman you have to be more assertive and overt to talk to a guy as he's usually with his friends." According to Leslie Lawson Botez, a Geneva-based psychologist and author of Holding out for a hero, five steps to marriage over 40, Charlotte is not alone.
Here in Geneva, you spend a whole career assigned in an organisation before you realise ‘I've got no-one to come home to!
' The second challenge is that when a society has all it needs and more, its people are less outgoing with each other", she says.
Jennifer has lived and and worked for nearly a decade in Zurich, during which she has edited 7 magazines and broadcasted for BBC, SRF and Monocle among others, including international corporate clients.
Switzerland has a good and bustling online dating scene much like Germany.
Newspaper 'lonely hearts' and now online personal ads on newspaper sites have, perhaps surprisingly, remained as popular as ever, with papers across the country reporting significant numbers placed every week.